【No. 0274】Caligula Effect
Sep 18, 2015 13:48
Have you ever had the experience of being tempted to watch something by being told "don't watch it?"
This psychological effect, that you feel tempted to something by being prohibited like this, is called "Caligula Effect."
Since most people place more value on rare things, if something is prohibited or restricted, it will tend to get a lot of attention.
Therefore, if someone say "no trespassing," "don't touch," or "don't tell anyone," some people will get eager to do the opposite to them.
Unfortunately, there are exceptions.
Even if you say "don't study hard" to your children, they will not study.
This psychological effect, that you feel tempted to something by being prohibited like this, is called "Caligula Effect."
Since most people place more value on rare things, if something is prohibited or restricted, it will tend to get a lot of attention.
Therefore, if someone say "no trespassing," "don't touch," or "don't tell anyone," some people will get eager to do the opposite to them.
Unfortunately, there are exceptions.
Even if you say "don't study hard" to your children, they will not study.