Color Effect

Colors have powers that affect our time sense.

Warm colors, such as red, orange, yellow, is called "excitement color."

When you are in a room that composed of many warm colors, your heart rate and blood pressure will rise.

Also, the warm colors make us feel that the time seems long, so fast food outlets often use warm colors to increase turnover of customers.

Cold colors, such as blue, is called "sedative color," and they will suppress our excitement/appetite, and lower our heart rate/respiratory rate/blood pressure.

Companies often use the cold colors to increase work efficiencies.

色の効果

色には、人の時間感覚に影響を及ぼす力があります。

赤、オレンジ、黄色など暖色系の色は「興奮色」とも呼ばれ、暖色が多い部屋にいると心拍数があがり、血圧も高くなります。

また、暖色は時間を長く感じさせる色であり、お客の回転率を高めるためよくファストフード店で使われます。

青などの寒色系の色は「鎮静色」とも呼ばれ、興奮を沈めたり、心拍・呼吸・血圧を下げたり、食欲を抑制させたりします。

企業では仕事の能率を上げるために、よく寒色系の色が使われます。

• Colors have powers that affect our time sense.
• Colors have powers that affect our time sense.

  Suggestion: Colors have powers that affect our sense of time.

• Warm colors, such as red, orange, yellow, is called "excitement color."
• Warm colors, such as red, orange, yellow, are called "excitement colors."

• When you are in a room that composed of many warm colors, your heart rate and blood pressure will rise.
• When you are in a room that is composed of many warm colors, your heart rate and blood pressure will rise.

• Also, the warm colors make us feel that the time seems long, so fast food outlets often use warm colors to increase turnover of customers.
• Also, the warm colors make us feel that the time seems long, so fast food outlets often use warm colors to increase turnover of customers.

  Suggestion: Warm colors make us feel like time passes by faster, therefore fast food outlets often use warm colors to increase customer turnover.

• Cold colors, such as blue, is called "sedative color," and they will suppress our excitement/appetite, and lower our heart rate/respiratory rate/blood pressure.
• Cold colors, such as blue, are called "sedative colors," and they will suppress our excitement/appetite, and lower our heart rate/respiratory rate/blood pressure.

• Companies often use the cold colors to increase work efficiencies.
• Companies often use the cold colors to increase work efficiencies.

  Suggestion: Companies often use cold colors to increase worker productivity.

• Warm colors, such as red, orange, yellow, is called "excitement color."
• Warm colors, such as red, orange, and yellow, is are called "excitement colors."

• Cold colors, such as blue, is called "sedative color," and they will suppress our excitement/appetite, and lower our heart rate/respiratory rate/blood pressure.
• Cold colors, such as blue, is are called "sedative calm colors," and they will suppress our excitement/appetite, and lower our heart rate/respiratory rate/blood pressure.

  I think "sedative" is a rather strong word for describing colors like this. However, if "sedative colors" is a commonly used term, then please disregard my correction.

Here's something else that's interesting about colors. Supposedly, orange is a good color to use in rooms to encourage collaboration. We have a "collaboration space" where I work; the walls are painted orange there.